{"id":8001,"date":"2018-01-09T19:33:06","date_gmt":"2018-01-09T18:33:06","guid":{"rendered":"https:\/\/karantezvro.bzh\/?p=8001"},"modified":"2018-05-28T18:46:50","modified_gmt":"2018-05-28T16:46:50","slug":"alimentation","status":"publish","type":"post","link":"https:\/\/karantezvro.bzh\/en\/alimentation\/","title":{"rendered":"Et vous, vous en \u00eates o\u00f9 avec votre alimentation ?"},"content":{"rendered":"

Les habitudes alimentaires changent. Et plut\u00f4t en bien. \u00c0 l\u2019heure o\u00f9 le concept du \u00ab\u00a0Bien manger<\/strong>\u00a0\u00bb se r\u00e9pand de plus en plus, o\u00f9 en sont les consommateurs avec leur alimentation\u00a0?<\/span><\/p>\n

Sant\u00e9 et qualit\u00e9<\/strong><\/span><\/h3>\n

Une \u00e9tude men\u00e9e par l\u2019ObSoCo (Observatoire Soci\u00e9t\u00e9 et Consommation) au cours de l\u2019automne 2017 a permis de mettre des chiffres sur ce sentiment de prise de conscience traversant nos soci\u00e9t\u00e9s. Et les travaux en question viennent confirmer ce regain d\u2019attention pr\u00eat\u00e9 \u00e0 notre nourriture.<\/span><\/p>\n

Ainsi, pr\u00e8s de 82 %<\/strong> des Fran\u00e7ais ont le sentiment d\u2019\u00eatre plus attentifs<\/strong> \u00e0 leur alimentation qu\u2019il y a trois ans. Une premi\u00e8re statistique qui vient donc conforter la prise en compte dor\u00e9navant plus importante de la qualit\u00e9 des produits par les acheteurs.<\/span><\/p>\n

Pour conforter cette tendance, un sondage en ligne command\u00e9 par le magazine LSA (Libre Service Actualit\u00e9s)\u00a0a livr\u00e9 un verdict \u00e9loquent\u00a0: 7 Fran\u00e7ais sur 10 d\u00e9clarent \u00eatre sensibles \u00e0 une alimentation saine<\/strong>, que ce soit pour des raisons de forme, de bien-\u00eatre ou de sant\u00e9.<\/span><\/p>\n

Honneur aux dames<\/strong><\/span><\/h3>\n

Ces \u00e9volutions comportementales ne se font toutefois pas de fa\u00e7on homog\u00e8ne chez les femmes et chez les hommes. Du c\u00f4t\u00e9 de la gente f\u00e9minine, 73,3 % d\u2019entre elles avouent avoir modifi\u00e9 leur comportement. Une nouvelle approche que \u00ab\u00a0seulement\u00a0\u00bb 66,7 % des hommes auraient adopt\u00e9.<\/span><\/p>\n

Aux diff\u00e9rences hommes\/femmes s\u2019ajoutent les nuances dues \u00e0 la classe sociale. Mais l\u2019\u00e9cart n\u2019est pas tr\u00e8s important puisque, pour 72,8 % des CSP+ \u00e0 avoir chang\u00e9 leurs habitudes alimentaires, les CSP- sont tout de m\u00eames 68 % \u00e0 s\u2019\u00eatre \u00e9galement tourn\u00e9s vers des produits plus sains et de meilleure qualit\u00e9.<\/span><\/p>\n

Voil\u00e0 un dernier point qui vient tordre le coup \u00e0 une id\u00e9e pr\u00e9con\u00e7ue\u00a0: bien se nourrir n\u2019est pas qu\u2019une question d\u2019argent\u00a0!<\/strong><\/span><\/p>\n

Opportunistes, flexitariens et radicaux<\/strong><\/span><\/h3>\n

Par ailleurs, au-del\u00e0 de ces distinctions, l\u2019ObSoCo est all\u00e9 plus loin en \u00e9tablissant quatre typologies<\/strong> distinctes de consommateurs.<\/span><\/p>\n

Tout d\u2019abord, la cat\u00e9gorie la plus importante (62 %), d\u00e9signe les adeptes du r\u00e9gime standard<\/strong>, attach\u00e9s \u00e0 un mod\u00e8le d\u2019alimentation classique et peu enclins \u00e0 modifier leur r\u00e9gime.<\/span><\/p>\n

Arrivent ensuite ce que l\u2019on d\u00e9nomme les \u00ab\u00a0opportunistes<\/strong>\u00a0\u00bb. Ils se caract\u00e9risent par l\u2019adoption d\u2019un r\u00e9gime alimentaire occasionnel dict\u00e9 par des motivations et repr\u00e9sentent 20 % des consommateurs.<\/span><\/p>\n

Puis il est question de ceux que l\u2019Observatoire appelle les \u00ab\u00a0sensibilis\u00e9s\u00a0<\/strong>\u00bb (11 %). Ces derniers r\u00e9pondent au qualificatif de \u00ab\u00a0flexitariens\u00a0\u00bb. L\u2019explication\u00a0? Ils sont consid\u00e9r\u00e9s comme des semi-v\u00e9g\u00e9tariens. Autrement dit, des v\u00e9g\u00e9tariens flexibles. Il suffisait d\u2019y penser\u00a0!<\/span><\/p>\n

Enfin, la derni\u00e8re cat\u00e9gorie regroupe les \u00ab\u00a0radicaux<\/strong>\u00a0\u00bb. Le dernier carr\u00e9 des r\u00e9sistants \u00e0 la mauvaise nourriture. Un groupe avoisinant les 7 % des consommateurs et r\u00e9solument engag\u00e9s vers de nouveaux modes alimentaires (bio, je\u00fbne, d\u00e9tox, circuits alternatifs).<\/span><\/p>\n

Les trois cl\u00e9s de l\u2019avenir<\/strong><\/span><\/h3>\n

Comment poursuivre cette mutation salutaire des modes de consommation\u00a0?<\/span><\/p>\n

Pour les personnes interrog\u00e9es lors de cette enqu\u00eate, la solution repose sur trois fondamentaux\u00a0: rendre les produits sains moins chers, encourager l\u2019achat de produits de base plut\u00f4t que transform\u00e9s et soutenir une production agricole durable<\/strong>.<\/span>
\n Des fondamentaux auxquels les valeurs<\/strong><\/a> de l\u2019\u00e9quipe de KARANTEZ VRO<\/strong> font largement \u00e9cho.<\/span><\/p>\n

Afin de poursuivre votre prise de conscience alimentaire, une seule adresse\u00a0: karantezvro.bzh<\/a><\/strong><\/span><\/p>\n

Cr\u00e9dit photo :<\/strong>\u00a0karantezvro.bzh<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Les habitudes alimentaires changent. Et plut\u00f4t en bien. \u00c0 l\u2019heure o\u00f9 le concept du \u00ab\u00a0Bien manger\u00a0\u00bb se r\u00e9pand de plus en plus, o\u00f9 en sont les consommateurs avec leur alimentation\u00a0? Sant\u00e9 et qualit\u00e9 Une \u00e9tude men\u00e9e par l\u2019ObSoCo (Observatoire Soci\u00e9t\u00e9 et Consommation) au cours de l\u2019automne 2017 a permis de mettre des chiffres sur ce […]<\/p>\n","protected":false},"author":3,"featured_media":8231,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[244],"tags":[827,829,828,832,831,830],"class_list":["post-8001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boued","tag-alimentation","tag-consommateurs","tag-karantez-vro","tag-manger","tag-sain","tag-sante"],"yoast_head":"\nEt vous, vous en \u00eates o\u00f9 avec votre alimentation ?<\/title>\n<meta name=\"description\" content=\"Les habitudes alimentaires changent.,\u00c0 l\u2019heure o\u00f9 l'id\u00e9e du \u00ab\u00a0Bien manger\u00a0\u00bb se r\u00e9pand de plus en plus, o\u00f9 en sont les consommateurs avec leur alimentation\u00a0?\" \/>\n<meta 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